Great people keep the promises they can’t keep.

In May 2015, I had the wonderful opportunity to spend a week on Richard Branson’s island with him. It was an invite only event of 30 inspiring and wonderful people. It was certainly an amazing experience, a one of a kind experience to make a difference.

When I got back home, my friends asked me what I had learnt from him, and I actually drew a blank. I did not know what I learnt from him. The many things he talked about, many lessons he wanted to teach us.

I grew embarrassed that I did not learn anything from Richard Branson, and really struggled to understand if I had failed to learn anything from him. There were things I had learnt, but I drew a blank to explain what I had learnt.

After many months, I understood what I had learnt from Richard. Richard himself is kind, generous, a savvy business man and knows how to built the right culture, but those were not the lesson I learnt from him.

What I learnt from him I feel is the most powerful lesson, in the world.
Richard keeps his promises, even if he thinks he can’t keep them.

In that moment of realization, the difference between a good person and great person. A good person keep their promises until they can’t keep them anymore. A great person keep their promises, even when they think they can’t keep them. Great people, will move heaven and earth to keep them and deliver on their promises.

It is really easy to keep a promise when you have an abundance of resources, time and energy. But when you reach the limit of what you can or can’t do, what you do next is your source of greatness.

Share this Story

About Brian Lim

Brian Lim, is an space entrepreneurs, who lives in Sydney Australia and an advocate for global change and adaptation.


  1. Very insightful 🙂

    Thank you for sharing!

  2. Good stuff! I think he is showing us the difference between powerfulness and earning respect.

Leave a Reply

Your email address will not be published. Required fields are marked *


© Copyright 2014, All Rights Reserved